Both Wix and GoDaddy are popular website builders for small business owners, and they offer lots of options and different plans for different needs. Perhaps the main reason they’re so popular is that they’re extremely easy to use, but that’s not the only reason small business owners love these two website builders.
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Wix ranks fourth on the TRUiC Guide to Best Website Builders, while GoDaddy ranks first. However, Wix has been steadily gaining market share from GoDaddy’s incumbent goliath.
Wix is easy to use
One of the reasons Wix is so easy to use is because it’s a true drag-and-drop website builder. Users can drag images, text, or even entire sections in the builder to rearrange them. Unlike more complicated website builders, there is no need to worry about the size of margins or padding.
The website builder also includes many templates created by web designers to give you a starting point when creating your website. Wix’s templates are fully customizable, allowing you to tailor your website to your brand. Unlike many other website builders, Wix offers unstructured editing, which means it doesn’t limit you to a predefined grid. This is what makes it a true drag-and-drop website builder.
Wix is always releasing new features such as online scheduling tools for professionals and online ordering for restaurants. The company also offers specialized tools for e-commerce websites that allow you to list and sell your products and accept payments through your website.
Wix also offers an artificial intelligence tool called Wix ADI, which users can tap into to get their site up and running in just a few minutes. Those with more experience designing a website can customize and even code their own website using Wix.
GoDaddy just got easier
The biggest advantage of GoDaddy is the fact that you will have a working website in less than five minutes. All you have to do is enter some basic information about your business and GoDaddy will generate a website for you. Then you just need to make changes to what he posted and you are good to go.
GoDaddy is perfect for business owners who want to get started quickly but don’t care about making very small changes. However, this might not be a great option for those who want to make lots of changes and really personalize their website.
Wix vs. GoDaddy: Marketing Tools
Wix also offers a suite of marketing tools designed to help small businesses grow. The website builder provides live chat functionality which allows business owners to communicate with customers instantly. It also offers forms you can use for website visitors to sign up for newsletters or other items and subscription forms for those who want to offer subscriptions. Wix also has an integrated email marketing platform.
The website builder also has an app marketplace that includes lots of add-on tools to help you manage your customers and increase website traffic. Some of these applications include an events calendar and a forum. Wix also offers SEO features to help customers find your website through internet searches.
Unfortunately, GoDaddy lacks many of the tools offered by other website builders like Wix, but if you’re looking for something that will build a website quickly without a lot of extra tools, this is a good option.
Multiple Pricing Plans for Wix
Wix offers several plans so business owners can choose the one that best suits their needs. The basic $14 Combo option includes a Secure Sockets Layer (SSL) certificate, which means your website will start with “https” instead of “http”. The certificate indicates that the website is secure and will help with search engine optimization. The plan also includes a custom domain and a free domain for one year, three gigabytes of storage space, 30 minutes of video, 24/7 support, and the Wiz mobile app to edit your website on the go. and respond to customers.
The Wix Unlimited plan costs $18 per month and includes 10 gigabytes of storage space and one hour of video. It also adds website analytics to allow business owners to improve site performance by seeing where visitors come from, how long they stay, and if they return. The unlimited plan also includes a $300 credit that can be used for advertising on Google and one year of access to the Site Booster app, a third-party app that automatically lists your online business in various places, boosting your CEO and increasing traffic.
The Wix Pro plan costs $23 per month and adds one year of access to a third-party calendar app, access to Wix’s logo maker, 20 gigabytes of storage space, and two hours of video. The VIP plan costs $39 per month and includes priority customer support, 35 gigabytes of storage, and five hours of video.
Wix also offers plans suitable for business and e-commerce websites. The Business Basic plan costs $23 per month and offers unlimited product listings, abandoned cart recovery, flexible payments, and online booking. The Business Unlimited plan adds links to social media and online marketplaces, as well as subscriptions. It also lets you accept multiple currencies for payments, automatically calculates sales tax, and offers discounts for shipping with the US Postal Service. It also offers access to Kudobuzz Reviews app and Modalyst Drop-Shipping app.
The Wix Business VIP plan costs $49 per month and adds priority support, 50 gigabytes of storage space, custom reports, and access to the Smile.io loyalty program.
GoDaddy Pricing Plans
GoDaddy offers a free plan that lets users learn how to use it before diving in, though it doesn’t come with as many features as the paid plans. For $9.99 you get website security, a custom domain, on-the-go editing, 24/7 support, a free professional email address, and access to advice and analysis. You also get five social posts and replies per month and 100 email marketing sends, the branded content builder, and one-time appointments.
For $14.99 per month, you get search engine optimization and increased access to social media and more social media posts and replies. You also receive 500 email marketing sends. The $19.99 Premium option adds unlimited social platforms and social posts and 25,000 email marketing sends. It also adds recurring appointments, one-time group events, payments, and appointment reminders via email and SMS.
The $24.99 e-commerce plan gives you everything in the Premium plan, plus product listings, flexible payments, social media and marketplace sales, flexible shipping options and discount and promotion features.